Email marketing is a highly cost-effective way to keep in touch with and retain existing customers and to attract new clients to your business. Compared with other marketing tactics, email marketing offers you one of the highest returns on investment.
Not only does it drive sales, visits and bookings from new and existing customers it’s a great way to reinforce your brand and build awareness of your business.
Which call to action produces the best results?
Which colour scheme yields the most conversions?
Which subject line works better?
We can answer all these questions for you with multivariate testing, ensuring your campaigns keep getting better and better.
ACQUIRE & REACTIVATE
We are able to help you reactivate existing customers who are sitting dormant in your database as well as engage and acquire new incremental customers so that you can grow revenue and increase your active subscriber base. You should not underestimate the potential of warming up previous customers or contacts who are inactive.
Whether you want us to work from a blank canvas or assist you in the planning process we immerse ourselves into your company in order to understand your business and your customers. Combining experience, industry analysis and market research we will ensure your campaign has all the key elements necessary to get the most traction and smash your goals:
Our proprietary data management and delivery technology provides us with demographic, behavioural and lifestyle data segmentation enabling us to target the right audience at the right time.
We make sure your campaign is reaching your desired audience in a brand safe environment so that only high quality users complete your desired action.
We analyse in real time now just post campaign. Our tracking technology allows us to access and use real time statistical campaign data, enabling us to proactively adjust whilst the campaign is live. This unprecedented level of flexibility means you save time and generate more money in the long run.
Post-campaign we build a detailed report which we don’t just send to you, our team will also arrange time to discuss and run through. Your success and our success are tied together!